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Monday, February 8 • 14:00 - 16:00
Communication for Transformation: Action Media – Global Experiences and Practice

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The Action Media methodology, developed in the 1990s to inform HIV communication between youth in South Africa, has since been reiterated and applied to many countries, diverse audiences and a range of issues. The approach focuses on how audience representatives engage with health issues both as individuals and within small collectives and how these insights can be utilized to mobilize change. Participants will engage with Action Media case studies and discuss the methodology’s application to their work.

avatar for Antje Becker-Benton

Antje Becker-Benton

Senior Technical Advisor, Director Transform, FHI360
Hi all, I am an international development communication specialist with 19 years of experience in the design and implementation of social and behavior change communication (SBCC) programs focused on health. I have developed interventions with mothers, young people, couples, sex... Read More →
avatar for Warren Parker

Warren Parker

Hi All. I work internationally in the fields of HIV, public health and communication with a primary interest in community development and social mobilisation through participatory engagement. The focus of my work includes the programme design, community and social mobilisation, evaluation... Read More →

Monday February 8, 2016 14:00 - 16:00 EAT
Small Briefing Room United Nations Conference Centre